Blog

Notes on AI, marketing, and the space between.

2026-03-12
What is Generative Engine Optimization?
SEO optimized for blue links. GEO optimizes for answers. Here's the practical difference — and why it matters now.
2026-02-28
How we measure share-of-voice across LLMs
A look under the hood at how Prompt Architect scores brand visibility across ChatGPT, Perplexity, Gemini, and Claude.